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Why Does a Leading Travel Agency Need Salesforce CRM?

Writer: Manras Manras

The way we live and work has been transformed by new technologies. It has also revolutionised the way we travel. Travellers today have more options and more information. Their expectations have been raised by the arrival of Lyft, TripAdvisor, Airbnb, and TripAdvisor. Experience is now a top priority. For travellers to have a memorable and comfortable travel experience, they don't just want the best deals. They also want personalised customer services, and it can be possible with the help of a Salesforce implementation consultant.


Understanding the interests and behaviour of modern travellers is essential to satisfy their needs. Salesforce provides the technology stack that allows travel companies to personalise every guest's journey and provide superior service at all stages.





Salesforce Products to Enhance Your Brand Experience


Salesforce consulting services have a variety of solutions and products that can help brands in travel offer seamless experiences to customers. These are some of the most important products that will help you and your business.


Salesforce Audience Studio—To offer personalized services to your customers, you need to get to know them better. Salesforce Audience Studio from Salesforce consulting services is a powerful data management platform that helps you to gain actionable insights using data from multiple touchpoints. This data platform will help you.

Salesforce Service Cloud - Quick, responsive customer service is crucial to every travel business's success. Companies must respond quickly to travelers' needs and provide quick solutions. Salesforce Service Cloud allows you to build a top-notch customer support team. It allows you to:

  • Your customer service representatives should be available via all channels, including chat, phone, and online.

  • Agents are empowered with information and productivity tools to quickly resolve issues

  • Customers can use self-service portals or communities to find the answers they require.

  • Scale your services with instant chat support

Salesforce Marketing Cloud- Personalization is key to customer engagement. Salesforce Marketing Cloud provides the tools you need to make your travel business successful. It leverages AI and Google Analytics 360. There are many products, such as Journey Builder, Email Studio Mobile Studio, Social Studio, Social Studio, Social Studio, Social Studio, and others that can be used to help you in-depth.

  • A single view of your customer

  • Personalize every customer engagement

  • Create powerful customer journeys

  • Measuring campaign effectiveness

  • Gain deep insights

Conclusion

New challenges are facing the travel industry. While customer demand is rising, customer loyalty is low. It also presents a huge opportunity for businesses to reimagine and leverage technology to disrupt or innovate. A Salesforce implementation consultant like Manras Technologies will give you all the tools you need to provide great customer experiences. Visit their website today to know more about their services and start your Salesforce journey.

 
 
 

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